This pie chart represents the total retail shares between comic books studios in 2015  (In parenthesis the numbers from 2014). Marvel dominated the retail share department in 2015 (38.74%). That, almost 40%, represents a huge amount if we look at the other studios such as Image (9.93%), IDW (5.59%) and Dark Horse Comics (3.79%). Even DC (25.75%) was dominated by Marvel. That is a difference of almost 13%. The cinematic universe helped Marvel to grow more and more the last couple of years because of the success of its movies.